Gocarmat
We built the new website and the online shop, and took on the digital strategy, content and performance, to turn visits into sales.
- Client
- Gocarmat
- Disciplines
- Web Design, Digital Strategy, E-commerce
Challenge
Choosing a garage starts before you hand over the keys. It starts with understanding who's on the other side, what services they provide and what reasons they give you to trust them.
GOCARMAT is a multi-brand garage network that supports private and business customers in maintaining their vehicles. From official servicing to tyres, from collision repair to electric mobility, the challenge was to present a broad technical offering clearly, without making the choice any harder.
The services had to be explained, the garages introduced and the next step made obvious.
Approach
We worked on the website, the online shop, the digital strategy, the content and performance as parts of the same journey: discover, understand and decide.
We organised the information to help every visitor find the service they need. The pages explain the work involved and answer specific questions; the way the garages are presented makes getting in touch easy; EVA Powerlab showcases the technical capability dedicated to electric and hybrid vehicles.
We tied that clarity to the project's commercial goal. The content helps bring clarity to the decision, while the digital strategy and performance work focus on attracting potential customers and turning that interest into demand for GOCARMAT's services.